KEYNOTE SPEAKER 1
Professor Naresh K. Malhotra
Professor
Division of Marketing and International Business
College of Business (Nanyang Business School)
Email:
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Phone: (+65)6790 5785
Office: S3-B1A-08
Education
- PhD (Marketing) State University of New York at Buffalo 1979
- MSc (Stat Sc) State University of New York at Buffalo 1978
- MBA (Marketing & Quantitative Methods) Indian Institute of Mgt 1973
- BTech (MechEng) (Hons) Indian Institute of Technology, Bombay 1971
Biography
Dr. Naresh K. Malhotra is Nanyang Professor, Nanyang Business School, Nanyang Technological University, Singapore and Regents' Professor Emeritus, College of Management, Georgia Institute of Technology, USA. He is listed in Marquis Who’s Who in America continuously since 51st Edition 1997, and in Who’s Who in the World since 2000. He received the prestigious Academy of Marketing Science CUTCO/Vector Distinguished Marketing Educator Award in 2005.
In an article by Wheatley and Wilson (1987 AMA Educators' Proceedings), Professor Malhotra was ranked number one in the country based on articles published in the Journal of Marketing Research during 1980-1985. He also holds the all-time record for the maximum number of publications in the Journal of Health Care Marketing. He is ranked number one based on publications in the Journal of the Academy of Marketing Science (JAMS) since its inception through Volume 23, 1995. He is also number one based on publications in JAMS during the ten-year period 1986-1995. In an Editorial by Schlegelmilch (JIM, 11(1), 2003), Malhotra was ranked number one based on publications in the International Marketing Review from 1992 to 2002. He is also ranked number one based on publications in the International Marketing Review since its inception (1983) to 2003 (Table V, IMR, 22(4) (2005)). He is also ranked number one based on publications in the International Marketing Reviewfrom 1996 to 2006 based on a study by Xu et al. published in the Asia Pacific Journal of Management (2008) 25: 189-207. In a landmark study by West et al. (2008) examining publications in the top four marketing journals (JMR, JM, JAMS, and JCR) over a 25-year period from 1977 to 2002, Professor Malhotra has three top-three rankings: ranked number three based on publications in all the four journals combined, ranked number three based on publications in JMR, and ranked number one based on publications in JAMS. He has published ten papers in JMR.
He has published more than 100 papers in major refereed journals, including the Journal of Marketing Research, Journal of Consumer Research, Marketing Science, Management Science, Journal of Marketing, Journal of Academy of Marketing Science, Journal of Retailing, Journal of Health Care Marketing, and leading journals in Statistics, Management Science, Information Systems, and Psychology. In addition, he has also published numerous refereed articles in the proceedings of major national and international conferences. Several articles have received best paper research awards.
He was Chairman, Academy of Marketing Science Foundation, 1996-1998, and was President, Academy of Marketing Science, 1994-1996, and Chairman, Board of Governors, 1990-1992. He is a Distinguished Fellow of the Academy and Fellow, Decision Sciences Institute. He is the Founding Editor of Review of Marketing Research and served as an Associate Editor of Decision Sciences for 18 years and has served as Section Editor, Health Care Marketing Abstracts, Journal of Health Care Marketing. Also, he serves on the Editorial Board of eight (8) journals.
His book entitled Marketing Research: An Applied Orientation, Sixth Edition, was published by Prentice-Hall, Inc in 2009. This book has been translated into Chinese, Spanish, Russian, Portuguese, Hungarian, French, Bahasa Indonesia, and Japanese. In addition to the eight translations, this book also has several English editions including North America, International, Europe, India, and Australia & New Zealand. The book has received widespread adoption at both the graduate and undergraduate levels with more than 144 schools using it in the USA. His book, Basic Marketing Research: A Decision-Making Approach, Third Edition, was published by Prentice Hall in 2008.
Dr. Malhotra is an ordained minister of the Gospel, a member and Deacon, First Baptist Church, Atlanta. He lives on the NTU campus in Singapore.
Research Interests
Currently interested in the research and application of multivariate methods to the study of consumer decision processes. Other research interests include international marketing/cross-cultural research. More recently, research on the interface of marketing and information technology management. Application areas include healthcare, retailing, Internet usage, India and China.
Selected Publications
Naresh K. Malhotra and Co-authors. See DR-NTU. (2010). Various Titles: See DR-NTU. Journal of Marketing Research.
KEYNOTE SPEAKER 2
PROF. NELSON OLY NDUBISI (PhD)
Professor Nelson Oly Ndubisi (PhD) is Chair of Entrepreneurship at the Nottingham Business School, Malaysia. Prior to that, he was the founding director of the SME & Entrepreneurship Research Unit and the Deputy Director of Research & Development, at Business School of Monash University, Sunway Campus. Before joining Monash, he held the position of Head of Post Graduate Studies and Research at the University of Sabah Malaysia at Labuan. He has successfully supervised many higher degree research theses to successful completion. Dr. Ndubisi has bagged numerous international awards mostly in recognition of his research in the fields of entrepreneurship and marketing. He is a multiple-time winner of the coveted Emerald’s Outstanding Research Award. He has also won Monash University’s Award for Research Excellence and Dean’s Award for Teaching Excellence. He also holds the record as five-time winner of the Allied Academies’ (USA) Award for Outstanding Research, and Award for Innovation and Excellence in Teaching. His recent work on Gender and Customer Loyalty bagged Emerald Insight’s award for a highly consulted article (with 2,102 downloads in 8 months, March-October, 2006). He is known in some quarters for his research models – the Entrepreneur Technology Acceptance Model (ETAM), the Moguls’ Model of Computing (MMC), and the Model of Marketing Symbiosis (MOMS). He is probably the only non-Asian listed in the inaugural “Who’s Who in Asia” 2007 by Marquis Who’s Who, USA. He has been listed in the Who’s Who in the World, Who’s Who in Business and Finance, and Who’s Who in Asia since 2007 by Marquis Who’s Who. Nelson has consulted numerous organizations including the Malaysia Navy 2, Trans Sports Inc., Japan and SuperGT Association, Japan, Allied Academies, USA, Ipas Nigeria, and NEPAD. He has been granted interview or audience by a number of political figures including Presidents, Prime Ministers, and Ministers of several nations around the world to make presentations of his research and to discuss policy issues. His combined expertise in both entrepreneurship and marketing fields makes him a regularly invited speaker in management and marketing conferences and seminars around the world.
Dr Ndubisi has research interests in many areas including entrepreneurship, innovation & ICT management, SME, entrepreneurial and small business marketing, B2B, relationship marketing, and international business. He is the Editor of the SME Book Series published by Pearson/Prentice Hall and Arah Publications, and Chief Editor of the International Journal of Entrepreneurship. Nelson sits on the editorial board of numerous journals and regularly edits special edition of prestigious Management, Marketing and ICT journals. His research has been represented in about two hundred publications including books, book chapters, international journals and proceedings He has published or has forthcoming articles in international journals such as the Journal of Business Research, Industrial Marketing Management, Journal of Asian and African Studies, Academy of Entrepreneurship Journal, Journal of Global Information Technology and Management, Journal of Business-to-Business Marketing, International Journal of Quality and Reliability Management, Marketing Intelligence & Planning, and Journal of Business and Entrepreneurship. He has been a visiting professor to Universities in Australia, Malaysia, Nigeria and the Philippines. Professor Ndubisi can be reached at
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